17th November 2005
The most common way most people use Google to search for information; is to just type in a few words and click on the search button. However, as I'm sure you know, you are normally confronted with many thousands of pages to wade through, sometimes millio...
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25th July 2005
You will often find me with my head in a book, studying the marketing and copywriting experts from the past.
It was whilst reading one such book, that I discovered how using a drop capital, can increase readership of advertising.
The book was: 'Ogi...
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